The Business of Balance

Fight the Fall:
Fall Prevention and Vestibular Rehabilitation

Discover balance therapy beyond BPPV. Learn about FYZICAL's proprietary approach to balance and vestibular disorder rehabilitation and the impact on your business when providing this service to patients in your physical therapy practice.
Presented By:  

Brian Werner, MPT,  National Director of Balance Education
RJ Williams, PT, DPT, Franchise Regional Consultant
Scott Wendrych, Chief Development Officer


Balance therapy is a highly competitive advantage

Nobody treats balance like FYZICAL. See why our clinical balance and vestibular disorder management is the leading differentiator in the market. Over 69,000,000 Americans suffer from vestibular disorders, and millions more suffer from non-otologic fall risk. In every demographic, balance patients are simply going underserved; pediatrics, athletes, middle-aged, mature, and geriatric patients alike. In 84% of cases, a dizzy complaint goes unaddressed.  

With the enormous scale of this clinical opportunity, you'll want to consider incorporating this service to differentiate your business by becoming the premier balance and vestibular expert in your community. Our proprietary balance paradigm goes beyond a symptom-free patient to full-scale rehabilitation - so the problem doesn't come back. 

Watch this webinar to understand how FYZICAL's Balance Paradigm is helping practice owners thrive! Walk away knowing how to provide more comprehensive care to your patients while also growing practice revenue and achieving better outcomes!


Event Agenda

Meet the Speakers

Meet our event panelists, Brian Werner, National Director of Balance Education, RJ Williams, PT, DPT, Franchise Regional Consultant, and Scott Wendrych, Chief Development Officer of FYZICAL.

Balance & Vestibular Disorder Management
The largest opportunity in clinical care

With millions of Americans underserved in every category of balance and vestibular disorder management, the opportunity for clinic owners is immense! Learn about the scale of opportunity and how you can incorporate these services into your practice.

"I already do balance in my clinic..."

If you're only treating BPPV patients, then you have so much opportunity to add a full suite of additional balance and vestibular disorder treatments. Learn about the opportunities for treatment of peripheral, central, multifactorial, and gait disorders and how these solutions help attract more referrals and patients and bring significant revenue to your existing practice. We'll discuss our proprietary balance paradigm and how it differs from the current treatment landscape. 

with our Panelists

This is where the real magic happens... the last 15 minutes are always dedicated to answering the questions submitted by you during our live event!

Webinar Topics

Leaders at FYZICAL will provide education, strategies, and resources and answer any questions you have about incorporating a full-scale balance and vestibular disorder management program into your physical therapy clinic. Join Brian Werner, PT, MPT,  FYZICAL’s National Director of Balance Education, and RJ Williams, PT, DPT, FYZICAL Franchise Regional Consultant, as well as Scott Wendrych, FYZICAL’s Chief Development Officer, for an exciting discussion on the business of balance in the physical therapy industry and how it can help you achieve better outcomes for your patients and your practice. Leave with an understanding of the scale of opportunity for these services and how a comprehensive balance and vestibular disorder management program is a major competitive advantage in private practice.

Fight the Fall with Balance and Vestibular Disorder Management

Our clinics are fighting the fall during the month of September and bringing awareness to this silent epidemic impacting every generation in America. Learn about the risks of falling and how you can offer a proactive and preventative approach in clinical care. We'll also discuss the current landscape of care available to balance and vestibular disorder management patients and the frustrations they undergo when seeking a diagnosis and care.

FYZICAL Balance Paradigm

Beyond BPPV, the Balance Paradigm in combination with Sensory Mismatch Theory contributes to a comprehensive vestibular program that identifies and treats the many causes of dizziness. Wouldn't it be reassuring to have a proven business model and a solid clinical foundation for treating balance and vestibular disorder management patients? Is there special equipment required? How do the billing codes differ? Learn the answers to these questions and more as we explore the origins of the paradigm and the clinical outcomes our physical therapists are achieving.

Positive Impact to Your Business

Managing the stress of work, life, and therapy outcomes can be a heavy burden for any clinician to carry. Solutions that solve for patient outcomes and improve your business can help alleviate the stress of it all! Understand what percentage of your current patients will be able to convert to balance patients, as well as the kind of revenue improvements you could see when incorporating balance and vestibular disorder management therapies into your private practice.

Brian Werner, MPT

Brian Werner, MPT

National Director of Balance Education

Brian oversees the educational programs for FYZICAL, comprised of over 470 Physical Therapy, Audiology, and ENT centers. He graduated from Northern Arizona University in 1999 and opened the Balance Center of Las Vegas in 2001, followed by the Werner Institute of Balance and Dizziness opening in 2005. Brian has presented at national conferences and teaches continuing education courses in concussion, fall prevention, balance, and vestibular rehabilitation. He has extensive experience in balance, vestibular, and fall prevention therapy and has seen over 45,000 patients in his career with balance and vestibular dysfunction.


RJ Williams, PT, DPT

Franchise Regional Consultant

RJ strives to be a people-oriented leader by leading and rallying a team behind common goals and objectives. After graduating in 2013, he took a unique physical therapy job opportunity with Brian Werner at FYZICAL in Las Vegas, treating balance and dizziness disorders. As Brian had moved into a national teaching role, RJ quickly found great excitement and challenge leading a team of +20 members across two clinics 18 months out of school. Over the next five years, those clinics grew in both staff and locations surpassing 70 employees across five locations. During this same time, RJ held the importance of serving and being connected to the professional community by teaching at all the local PT and PTA programs, and serving as vice-president and then president of the Nevada Chapter of the American Physical Therapy Association. In 2018 he jumped at the opportunity to become a franchise consultant and get the chance to help hundreds of small business owners bring better healthcare to their communities, enhance their team members' lives, and improve their businesses.


Scott Wendrych

Chief Development Officer

For the past 16 years, Scott has been deeply involved in the franchise industry, beginning his journey as a franchisee himself. The experience as a small business owner ignited his passion for franchising. Scott was instrumental in the growth of the Fitness Together franchise brand, which grew to more than 400 U.S. locations and expanded internationally. Scott co-founded the Elements Massage franchise brand's launch and also served as the Chief Development Officer for WellBiz Brands Inc. until 2018. Scott is now the Chief Development Officer at FYZICAL Therapy & Balance Centers since 2020.


The Business of Balance Webinar

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