Risa Hofmeister & Mike Bryant

Franchisees in Omaha, NE

"Everyone thought I was crazy when I converted my $8 million PT practice to FYZICAL…Now they know I am a genius. I’ve been practicing for over 33 years, and I operate 10 centers in the Omaha, NE area. Prior to FYZICAL, I had already become one of the largest private practice owners in the country and had over 100 employees. You’re probably wondering why I aligned with FYZICAL."

Risa Hofmeister and Mike FYZICAL Franchisee Success StoryMy name is Risa Hofmeister. I’ve been practicing for over 33 years, and I operate 10 centers in the Omaha, NE area. Prior to FYZICAL, I had already become one of the largest private practice owners in the country and had over 100 employees. You’re probably wondering why I aligned with FYZICAL.

I realized healthcare was changing. Private practice owners can’t keep operating the way we’ve always been operating. Hospitals and these large regional PT corporations are taking over, so as a practice owner who was always on the forefront of change, I saw a major opportunity when FYZICAL was formed. A group of private practice owners working together, under a common brand, to take advantage of the same benefits of these large corporations, but maintaining our independence.

Meeting FYZICAL

I was scheduled to attend PT Revolution in Dallas, TX in March of 2015. My partner and I booked our flights and were scheduled to attend. A couple of weeks before the event, I had eye surgery and my doctor informed me I could not fly. However, I had a particularly strong desire to attend this event for two reasons: (1) since I operate such a large geographic territory, I was nervous if I missed out on attending PT Revolution I may never have the opportunity to hear about FYZICAL again, and (2) worst case scenario, my partner and I were going to go to the event and steal ideas from this business that had jumped to over 50 locations in just over a year. Sure enough, I convinced my partner Mike to drive 662 miles (each way) from Omaha, NE to Dallas, TX. Yes, we drove 20 hours for a 4 hour meeting, and I will tell you this… I would absolutely, positively make that drive again and again.

Since joining FYZICAL, the value has been tremendous. The leadership team with FYZICAL is brilliant. The network of PTs is priceless. We’ve built relationships with PTs from New York, Florida, Michigan, California, all across the country, and we actually care about each other’s success and help each other. I never would have been able to create these types of relationships on my own. Locally, you’d be a fool to share ideas, resources, etc. with other PTs because they are your competitors! With FYZICAL, we’re all working towards the same goal and their success is my success and vice versa.

FYZICAL is the best thing I have ever done with my practice.

After practicing for over 30 years, and operating a $10 million business, I started running out of ways to continue growing my business. One of the interesting tools I’ve taken advantage of with FYZICAL is BodyQ, a musculoskeletal exam administered on an iPad. For one, it generates cash business, and two, I am actually now referring to physicians in the area, not just receiving referrals. This has helped me build a lot of reciprocal relationships in my area, create ongoing cash based patient relationships, and is something I’ve never been able to do prior to FYZICAL.

As one of the largest private practice owners in the country, I’ve been able to take advantage of the FYZICAL opportunity just as well as a start-up could. If you are serious about your business, you know have to realize private practice is evolving. I’ll leave it with this. You’re doing your competitors a favor by NOT at least exploring FYZICAL at PT Revolution.

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